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Website Design

E-commerce Site Redesign

Redesigned entire website for major electrical appliances distributor in Vietnam, focusing on site speed, UX, and overall branding

Role

Freelance Web Designer

Client

Linco Electrics

Date

2025

About the project

Design and develop a professional corporate website that presents the company and showcases core products, with full optimization for UI/UX, SEO, and page speed.

  • Company overview (history, team, vision, mission, capabilities, community initiatives)
  • Overview of distribution scale, partners, and suppliers
  • Dealer network and partner program introduction
  • Certifications and credentials
  • Showcase of distribution partner brands
  • Featured product showcase with detailed information, including links to retail websites or contact forms routed to the relevant support team
  • Careers / job opportunities
  • Contact page, contact buttons, and links to social channels / Zalo Official Account
  • Utility pages (policies, terms & conditions)

An intuitive website management interface to handle admin tasks:

  • Publish blog posts / SEO content
  • Update company news
  • Post recurring promotions
  • Publish job listings
  • Add or update products, brands, and certifications without needing design or code changes
  • Manage uploads of brochures, catalogs, and product user guides
  • Simple workflow for managing and responding to customer emails and job applications

Comprehensive baseline website optimization and supporting tools:

  • Advanced page speed optimization configuration
  • Automatic image compression and resizing
  • Caching setup
  • Basic website security configuration (WAF, login security, 2FA)
  • Setup of analytics tracking tags (GA4, GTM), and reinstallation of DMCA badges and Ministry of Industry and Trade (MOIT) compliance notices